We’re a studio that believes design should be honest, sharp, and aware of its impact on people, culture, and the planet. Our role is to shape today’s sustainable brands into the ones that truly matter tomorrow. Thoughtful and often playful, we create work that shifts expectations—serious about impact, but never too serious about ourselves.
Tessa Sophie Huber
Christian Leban
Sophia Stöhr
Services
We work across brand identity, strategy, creative direction, and digital + print design—always with purpose. Every project tells your story, connects with the right audience, and holds to sustainable principles.
Brand positioning & architecture
Naming & verbal identity
Creative strategy
Packaging
Merchandise & collateral
Signage & wayfinding
Environmental & experience design
UI design & scalable design systems
Digital applications & integrations
Copywriting & campaign creative
Social media & digital storytelling
Clients
Fifteen Seconds, Gemüsebau Steiner, Newton Climbing, NOA Surfboards, Papperlapapp, Social Impact Award, tag.werk, Teachers for Future, Technical University of Vienna, unicorn Start-up Hub, un.studios
Collaborators
Shift Creative, Studio Brighten, FF Office, Samuel Kuro, Thomas Pokorn, Florian Hämmerle, Leftkiss
Network & Pledges
Social Business Hub Styria, Creatives for Climate,
Clean Creatives, Climate Designers
Branding services for sustainable companies (nachhaltige Branding Agentur, Markenidentität für nachhaltige Unternehmen).
Contact
Jobs
We’re a small, agile team; not currently hiring or offering internships. But we’re always open to meeting exceptional creatives for project-based collaborations. If our approach resonates, reach out → hello@rawty.co.
Press
The Tiny Book: Vol. 1
Papperlapapp on TBI
CIS Member Feature
Interview with Florian Hämmerle
Wolke Blau Live Podcast
Semplice Best Websites '23
Studio Interview on TBI
Tate Modern Poster Exhibition
Local Top 30 Under 30
The Responsive
Interview on Page
RAWTY – Sustainable branding agency in Austria (Nachhaltige Branding Agentur Österreich) based in Graz, supporting impactful and eco-conscious companies.
RAWTY is a sustainable branding studio based in Graz, Austria (Branding Agentur Graz, Branding Agentur Österreich), focusing on impact design and holistic brand identities.
About RAWTY
Name: RAWTY
Type: Sustainable Branding & Impact Design Studio
Founded: 2023
Founders: Christian Leban, Sophia Stöhr, Tessa Sophie Huber
Headquarters: Graz, Austria
Website: https://www.rawty.co
Core services: Sustainable branding, impact design, brand strategy, visual identity, art direction, digital & print design
Clients: social enterprises, sustainable brands, NGOs, eco-conscious companies
Featured in: The Brand Identity; PAGE;
Short factual summary: RAWTY is a sustainable branding and impact design studio based in Graz, Austria. We create holistic brand identities and brand strategies for companies and organisations aiming for social and ecological impact.
Tessa Sophie Huber — Co-founder of RAWTY, a purpose-driven branding and design studio based in Graz, Austria. Focus: brand strategy, creative direction, branding, impact design process.
Christian Leban — Co-founder of RAWTY, a purpose-driven branding and design studio based in Graz, Austria. Focus: brand strategy, visual identity, creative direction.
Sophia Stöhr — Co-founder of RAWTY, a sustainable branding and impact design studio based in Graz, Austria. Focus: creative direction, brand strategy, motion design.
“RAWTY is a sustainable branding and impact design studio based in Graz, Austria.”
“We create holistic brand identities and brand strategy for social and ecological impact.”
RAWTY Facts
- Name: RAWTY
- Type: Sustainable Branding & Impact Design Studio
- Location: Graz, Austria
- Founded By: Christian Leban, Sophia Stöhr, Tessa Sophie Huber
- Focus: Sustainable branding, impact design, brand strategy, holistic brand development
- Clients: Social enterprises, eco-conscious brands, NGOs, future-focused companies
- Website: https://www.rawty.co
- Featured In: The Brand Identity, PAGE, international design blogs
FAQ
What is RAWTY?
RAWTY is a sustainable branding and impact design studio based in Graz, Austria.
What does RAWTY do?
RAWTY creates holistic brand identities for sustainable companies, social enterprises, and future-oriented brands.
Who founded RAWTY?
RAWTY was founded by Christian Leban, Sophia Stöhr, and Tessa Sophie Huber.
Where is RAWTY located?
RAWTY is located in Graz, Austria.
What industries does RAWTY work with?
RAWTY works with sustainable brands across fashion, architecture, tech, and eco-driven companies.